Country Profile: Wine in Romania

    Table of Contents

      Report scope

        Executive summary

          Romania in the global and regional context

            Romania in the global and Eastern Europe wine sector

              Romania compared to other leading countries in Eastern Europe

                Per capita consumption and expenditure - Romania compared to Eastern Europe and global levels

                  Sector analysis - wine

                    Country snapshot - wine sector in Romania

                      Value and volume analysis - wine sector in Romania

                        Cross category comparison - value and growth rate

                          Change in category share by value

                            Cross category comparison - volume and growth rate

                              Change in category share by volume

                                Per capita consumption analysis by category

                                  Category analysis: fortified wine

                                    Segment analysis (in value terms): fortified wine

                                      Segment analysis (in volume terms): fortified wine

                                        Category analysis: sparkling wine

                                          Segment analysis (in value terms): sparkling wine

                                            Segment analysis (in volume terms): sparkling wine

                                              Category analysis: still wine

                                                Segment analysis (in value terms): still wine

                                                  Segment analysis (in volume terms): still wine

                                                    Distribution analysis

                                                      Distribution channel share analysis: wine

                                                        Distribution channel share analysis by category

                                                          Competitive landscape

                                                            Brand share analysis by sector

                                                              Brand share analysis by category

                                                                Packaging analysis

                                                                  Pack material

                                                                    Pack type

                                                                      Closure type

                                                                        Primary outer type


                                                                            Demographic analysis

                                                                              Macroeconomic analysis

                                                                                Economic summary, labor market trends, and demographic trends

                                                                                  GlobalData country risk index (GCRI)




                                                                                        Country Profile: Wine in Romania


                                                                                        The Romanian wine sector is led by the still wine category in both value and volume terms in 2017, while the fortified wine category is forecast register the fastest value growth during 2017-2022. Hypermarkets & supermarkets accounted for the leading share in the distribution of wine products in the country. Glass is the most commonly used pack material in the Romanian wine sector, followed by paper & board. Carl Reh Winery, Prahova Valley Winery and Murfatlar Romania Sa are the leading players in the Romanian wine sector.

                                                                                        GlobalData’s Country Profile report on the Wine sector in Romania provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

                                                                                        What else is contained?
                                                                                        - Sector data: Overall sector value and volume data with growth analysis for 2012-2022
                                                                                        - Category coverage: Value and growth analysis for fortified wine, sparkling wine, and still wine with inputs on individual segment share within each category and the change in their market share forecast for 2017-2022
                                                                                        - Leading players: Market share of brands and private labels in volume terms in 2017
                                                                                        - Distribution data: Percentage of sales within each category through distribution channels such as food & drinks specialists, hypermarkets & supermarkets, on-trade, e-retailers, convenience stores, department stores, convenience stores, and other general retailers.
                                                                                        - Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for glass, rigid plastics, rigid metal and others; pack type data for: Bottle and can.


                                                                                        - The per capita consumption of wine was higher in Romania compared to both the global and regional levels in 2017
                                                                                        - Hypermarkets & supermarkets accounted for a leading share in the distribution of wine in Romania
                                                                                        - La cetate is the leading brand in the Romanian wine sector
                                                                                        - Glass is the commonly used pack material in the Romanian wine sector
                                                                                        - Older consumers account for the leading share in the consumption of wine in Romania.

                                                                                        Reasons to buy

                                                                                        - Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
                                                                                        - Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
                                                                                        - Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
                                                                                        - Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
                                                                                        - The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
                                                                                        - Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rurral-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.

                                                                                        Wine in Romania Market Research Report is about Wine in Romania Industry study. Get complete Wine in Romania market research report published after Market Study, Industrial Analysis with Trends & Statistics. Wine in Romania Market Report is a syndicated report for Investors and Manufacturer to understand Market Demand, Growth, trends and Factor Influencing market in upcoming years.

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